210 Stone Building • 336-334-5250 • bryan.uncg.edu/cars/

Administration
Nancy Hodges, Department Chair
Kittichai Watchravesringkan, Director of Graduate Study

About
The Department of Consumer, Apparel, and Retail Studies offers graduate programs leading to a Post-Baccalaureate Certificate and the Master of Science and Doctor of Philosophy degrees. Course work and research focus on primary concepts in the study of consumer, apparel, and retailing, integrating perspectives from the social sciences, business, economics, and humanities.

Graduate courses focus on consumer, apparel, and retail issues with emphasis on consumer behavior and marketing. Students are encouraged to select supporting course work in related disciplines such as business, economics, sociology, psychology, anthropology, statistics, and information science.

Graduate Programs

  • Accelerated BS to MS Degree Program in Consumer, Apparel, and Retail Studies
  • Post-Baccalaureate Certificate in Global Apparel Supply Chain Management, (15)
  • Master of Science (MS) in Consumer, Apparel, and Retail Studies, thesis option, (30 hours minimum)
  • Master of Science (MS) in Global Apparel Management, (online, non-thesis option), (30)
  • Doctor of Philosophy (PhD) in Consumer, Apparel, and Retail Studies, (60)
Professors

  • Nancy Hodges, Social psychological issues of dress, identity, and consumer behavior; epistemological and methodological components of apparel consumer research; qualitative and interpretive inquiry; gender, education, and apparel industry employment (Chair of Department). (E)
  • Byoungho Jin, International apparel merchandising, cross-cultural consumer and retail studies, supply chain management issues in apparel industry, competitiveness of the apparel industry in global markets. (E)

Associate Professors

  • Melanie Carrico, Wearable arts, textile design, computer-aided apparel and textile design, digital textile printing for use in wearable art and historical reproductions, analysis of 3-D body scanning data in relation to apparel sizing systems. (E)
  • Jin Su, Dynamics in the global textile, apparel, fashion, and retail industries, global supply chain management and global sourcing strategies in the textile and apparel industries, brand marketing and consumer-brand relationships, sustainability, and sustainable consumption and decision making.
  • Kittichai Watchravesringkan, Cross-cultural consumer and retail studies (inter-country and intra-country analysis), internet retailing, marketing communications, service quality and customer satisfaction, adolescents, consumer complaint behavior, measurement issues (Director of Graduate Study). (E)

Assistant Professor

  • Seoha Min, Apparel design processes, cultural aspects of design, and sustainable design practices.

Accelerated BS to MS Degree Program in Consumer, Apparel, and Retail Studies

Qualified UNCG undergraduate students who are pursuing the Bachelor of Science in Consumer, Apparel and Retail Studies may apply for admission to the Accelerated Degree Program (ADP). A cumulative undergraduate GPA of at least 3.5 based on at least 30 hours earned at UNCG is required. Applicants must have completed at least 60 semester credits and may not apply for admission to the ADP before the first semester of the junior year. Applicants are not required to take the Graduate Record Examination. All applicants must submit the Request for Accelerated Degree Program to the Graduate School and must simultaneously apply for admission to the graduate degree program.

Admitted students may apply up to, but not more than, 12 credit hours of graduate-level coursework towards completion of both the undergraduate and the graduate degrees, provided that they earn a grade of B (3.0) or better in the course and fulfill graduate-level requirements.

The following courses may be counted towards both the BS and the MS degrees:
CRS 620 Analysis of Apparel and Related Industries (3)
RCS 560 Advanced Retail Buying and Planning (3)
RCS 584 Advanced Retail Analysis (3)
RCS 662 Behavior of Soft Lines Consumers (3)
CRS 605 Research Methodology in Consumer, Apparel, and Retail Studies (3)

Degree Requirements
Please consult with an advisor to determine how courses taken at the graduate level will meet requirements in the bachelor’s degree program. All degree requirements for the Master of Science in Consumer, Apparel and Retail Studies remain the same.

Global Apparel Supply Chain Management, PBC, (15)

Certificate Requirements
The online graduate certificate in Global Apparel Supply Chain Management consists of a minimum of 15 semester hours of coursework. It is intended for professionals with a bachelor’s degree from an accredited institution working in any field who are interested in gaining state-of-the-art, product-specific knowledge to address issues and problems within the global industry supply chain.

Required Core Courses (9)
CRS 620 Analysis of Apparel and Related Industries (3)
RCS 662 Behavior of Soft Lines Consumers (3)
RCS 584 Advanced Retail Analysis (3)
or
RCS 560 Advanced Retail Buying and Planning (3)

Electives (6)
SCM 650 Supply Chain Management Concepts and Principles (3)
and
Choose one of the following courses:
SCM 651 Transportation, Logistics and Distribution in Supply Chain Management (3)
SCM 652 Strategic Cost, Design, Procurement and Contracts (3)
SCM 655 Global Supply Operations Strategy (3)

Consumer, Apparel, and Retail Studies, MS, (30)

Application and Admission
For information regarding deadlines and requirements for admission, please see the Guide to Graduate Admissions.

In addition to the application materials required by The Graduate School, applicants must submit a current resume and a one to two-page goals statement. Statements should clearly outline career goals, relevant work experience, and reasons for pursuing a graduate degree; address why the Consumer, Apparel and Retail Studies program is of interest; and include specific areas of research interest related to the department’s graduate program emphasis. Of the three letters of reference, one should be written by a former instructor or academic contact.

Thesis Option
The MS in Consumer, Apparel, and Retail Studies, thesis option, requires a minimum of 30 semester hours and focuses on research issues in consumer, apparel, and retailing. It is designed to provide students with the necessary knowledge and skills to pursue careers in academics and business.

Required Core Courses (12)
RCS 662 Behavior of Soft Lines Consumers (3)
CRS 620 Analysis of Apparel and Related Industries (3)
CRS 630 Economic Dynamics of the Retail Complex (3)
CRS 682 Graduate Seminar in Consumer, Apparel, and Retail Studies (3)

Required Research Techniques (9-11)
CRS 605 Research Methodology in Consumer, Apparel, and Retail Studies (3)
and one of the following options:
Option 1
STA 571 Statistical Methods for Research I (3)
STA 572 Statistical Methods for Research II (3)

Option 2
ERM 680 Intermediate Statistical Methods in Education (3)
ERM 681 Design and Analysis of Educational Experiments (3)

Option 3
MBA 701 Quantitative Analysis for Decision Making (3)
ERM 681 Design and Analysis of Educational Experiments (3)

Electives (3)
The student will select 3 hours, as approved by the student’s chair in consultation with the committee, from available CRS 600-and 700-level courses.

Thesis (6) (Capstone Experience)
CRS 699 Thesis (1-6)

Thesis Advisory Committee
The student will select a graduate advisor and two other graduate faculty members to serve as a Thesis Advisory Committee. The graduate advisor must be from the Department of Consumer, Apparel, and Retail Studies. The committee must be chosen and a program of study approved no later than the second semester enrolled in graduate courses.

Global Apparel Management Concentration (30)
The concentration in Global Apparel Management requires 30 semester hours of online coursework and provides state-of-the-art skills for decision making in global apparel management with a consumer focus. Additionally, the concentration requires an applied industry practicum which serves as a capstone experience.

Required Core Courses (15)
CRS 620 Analysis of Apparel and Related Industries (3)
CRS 682 Graduate Seminar in Consumer, Apparel, and Retail Studies (3)
RCS 560 Advanced Retail Buying and Planning (3)
RCS 584 Advanced Retail Analysis (3)
RCS 662 Behavior of Soft Lines Consumers (3)

Applied Research Techniques (3)

CRS 605 Research Methodology in Consumer, Apparel, and Retail Studies (3)

Elective Courses (6)
SCM 650 Supply Chain Management Concepts and Principles (3)
SCM 651 Transportation, Logistics and Distribution in Supply Chain Management (3)
SCM 652 Strategic Cost, Design, Procurement and Contracts (3)
SCM 655 Global Supply Operations Strategy (3)
CRS 664 International Retailing: Theory and Practice (3)
CRS 570 Apparel Brand Management (3)
CRS 614 Global Luxury Products Market Analysis (3)
MBA 706 Marketing Management (3)
MBA 716 Leadership and Sustainable Business (3)

Capstone (6)
CRS 632 Supervised Industry Practicum in Consumer, Apparel, and Retail Studies (3)

Students must demonstrate a broad knowledge of the material covered in the curriculum by undertaking an approved industry practicum. A formal contract will be established between the CARS graduate program committee and each student to clearly define the scope and requirements for the project. The student will be permitted to enroll in CRS 632 once the Required Core Courses are complete.

Consumer, Apparel, and Retail Studies, PhD, (60)

Application and Admission
For information regarding deadlines and requirements for admission, please see the Guide to Graduate Admissions.

In addition to the application materials required by The Graduate School, applicants must submit a current resume and a one to two-page goals statement. Statements should clearly outline career goals, relevant work experience, and reason for pursuing a graduate degree; address why the Consumer, Apparel and Retail Studies program is of interest; and include specific areas of research interest related to the department’s graduate program emphasis. Of the three letters of reference, one should be written by a former instructor or academic contact.

Degree Requirements
The PhD requires minimum of 60 hours (minimum of 90 hours beyond the BS).

Required Core Courses (21)
CRS 682 Graduate Seminar in Consumer, Apparel, and Retail Studies (3)
CRS 701 Literature and Thought in Consumer, Apparel, and Retail Studies (3)
CRS 712 Theory Development in Consumer, Apparel, and Retail Studies (3)
CRS 713 Qualitative Methodology in Consumer, Apparel, and Retail Studies (3)
CRS 714 Advanced Quantitative Methods in Consumer, Apparel, and Retail Studies (3)
CRS 721 Consumer Behavior in Apparel and Retailing (3)
RCS 662 Behavior of Soft Lines Consumers (3)

Research Techniques (9)
STA 661 Advanced Statistics in the Behavioral and Biological Sciences I (3)
STA 662 Advanced Statistics in the Behavioral and Biological Sciences II (3)
STA 671 Multivariate Analysis (3)

Cognate Area (9)
In consultation with the student’s chair and Advisory/Dissertation Committee, the student will identify a supporting area that will enrich and expand his or her research interest. The student will take a minimum of 9 hours within this area.

Electives (3)
The student will select 3 hours, as approved by the student’s chair in consultation with the Advisory/Dissertation Committee, from available CRS 600-and 700-level courses.

Research and Dissertation (15)
CRS 790 Independent Doctoral Research (1-6)
CRS 799 Dissertation (1-12)

Teaching (3)
CRS 765 College Teaching Practicum in Consumer, Apparel, and Retail Studies (3)

Preliminary and Final Oral Examination

Advisory/Dissertation Committee
The student should consult the Advisory/Dissertation Committee section of The Graduate School Bulletin. The graduate advisor must be from the Department of Consumer, Apparel, and Retail Studies and one member must be from outside the CARS Department. The committee must be chosen no later than upon the completion of the first 18 semester hours.

CRS 513 Apparel and Related Consumer Products Analysis and Standards (3:3)
Process of developing and analyzing product standards as they relate to consumers, industry, and international trade. Analysis of products in relation to existing or proposed standards.
Prerequisite
Grade of C (2.0) or better in CRS 312 or graduate standing

CRS 530 Economics of the Textile and Apparel Complex (3:3)
Economics and social aspects of production, distribution, and utilization of apparel and textiles.
Prerequisite
Grade of C or better in ECO 201 or its equivalent as determined by the instructor or graduate standing

CRS 570 Apparel Brand Management (3:3)
All aspects of managing an apparel brand portfolio, including creating and positioning the brand, establishing brand equity and differentiation, and providing a brand experience for global apparel customers.
Prerequisite
CRS 321 for undergraduates; Graduate student standing

CRS 582 Problems in Consumer, Apparel, and Retail Studies (2–6)
Individual study.

CRS 589 Experimental Course
This number reserved for experimental courses. Refer to the Course Schedule for current offerings.

CRS 605 Research Methodology in Consumer, Apparel, and Retail Studies (3:3)
Beginning graduate course in research methodology within the domains of consumer, apparel, and retailing. Concepts, frameworks, and relationships of theory and research. Epistemological issues, types of analysis, methods.

CRS 614 Global Luxury Products Market Analysis (3:3)
Analysis of global markets for luxury apparel products. Employ information sources and techniques for market, competitor, and company analysis to support strategic marketing decisions.

CRS 615 Advanced Textiles and Experimental Methods (3:2:3)
Analysis of structure and functional performance of advanced textiles (geotextiles, biomedical, nonwovens) using experimental methods such as Kawabata Hand Evaluation System. Differential Scanning Calorimeter, Thermal Gravimetric Analysis.
Prerequisite
CRS 614, CHE 205 or CHE 351, or permission of instructor

CRS 620 Analysis of Apparel and Related Industries (3:3)
Analysis of apparel and related industries from raw materials through consumption. Examination of production and marketing of products, technological developments, and domestic and global market strategies.

CRS 630 Economic Dynamics of the Retail Complex (3:3)
Application of economic concepts to consumption behaviors in the retail industry with special emphasis on apparel and related products. Impact of history, trends, brands, and demographics explored.
Prerequisite
CRS 530 and MBA 603 or permission of instructor

CRS 632 Supervised Industry Practicum in Consumer, Apparel, and Retail Studies (3-6:0:9-18)
Supervised industry practicum combining practical and academic elements. Course supervised by DGS or designated faculty member. Six hours of this course may be taken in one semester or three hours may be taken in two consecutive semesters.
Prerequisite
Permission of Director of Graduate Study

CRS 660 International Textile Products Marketing (3:3)
International textile products marketing environment; global markets, marketing programs and organizations.
Prerequisite
CRS 560 or permission of instructor

CRS 663 Experience in Consumer, Apparel, and Retail Issues Abroad (3:3)
Cultural, political, business, and consumer issues within the apparel and retail industries of a specific country. May be repeated for credit with different country.
Prerequisite
CRS 560 or permission of instructor

CRS 664 International Retailing: Theory and Practice (3:3)
Investigation of international retailing from a combined theory and practice perspective. Analysis of global retail systems and strategy. Retail supply chains. Multinational consumer issues.
Prerequisite
CRS 484 and CRS 560 or permission of instructor

CRS 671 Issues in Apparel and Related Industries Entrepreneurship Research (3:3)
Current state of research on entrepreneurship studies in general and particularly within the apparel and related products industry.
Cross Listed Courses
ENT 671

CRS 682 Graduate Seminar in Consumer, Apparel, and Retail Studies (3:3)
Fundamentals of graduate studies in Consumer, Apparel, and Retail Studies, including guidelines for development and evaluation of research.

CRS 685 Problems in Retail and Consumer Studies (1–3)

CRS 688 Readings in Retail and Consumer Studies (1–3)

CRS 690 Minor Research (2–6)

CRS 699 Thesis (1–6)

CRS 700 Seminar in Consumer, Apparel, and Retail Studies (1:1)
Study, reporting, and discussion of current research.
Notes
May be repeated for credit when topic varies.

CRS 701 Literature and Thought in Consumer, Apparel, and Retail Studies (3:3)
Overview of concepts, frameworks, theory, thought, and empirical research within the domains of consumer, apparel, and retailing. Emphasis on contemporary thinking and identifying opportunities and directions for future research streams.
Prerequisite
Admission to PhD in consumer, apparel, and retail studies and permission of instructor

CRS 711 Experimental Course
This number reserved for experimental courses. Refer to the Course Schedule for current offerings.

CRS 712 Theory Development in Consumer, Apparel, and Retail Studies (3:3)
Examination of business related marketing theories to consumer, apparel, and retail studies. Analysis of marketing theories, models, and conceptual frameworks. Includes business-to-business, consumer, customer relationship, and economic theories.
Prerequisite
CRS 630, CRS 660, CRS 662, or permission of instructor

CRS 713 Qualitative Methodology in Consumer, Apparel, and Retail Studies (3:3)
Exploration of development and use of qualitative research methodology in consumer, apparel, and retail studies. Focus on application of qualitative methodology to diverse research problems, data collection procedures, and analysis approaches.

CRS 714 Advanced Quantitative Methods in Consumer, Apparel, and Retail Studies (3:3)
Concepts, frameworks, theory, and empirical research methods and models within the consumer, apparel, and retailing domains. Emphasis on application of research methods and multivariate statistical models of consumer and retail research issues.
Prerequisite
STA 671 or ERM 682 or equivalent and admission to PhD in consumer, apparel, and retail studies, or permission of instructor

CRS 720 Social Psychology of Consumption (3:3)
Investigation of approaches to research on consumption within social psychology. Focus on the study of apparel and related consumer products.

CRS 721 Consumer Behavior in Apparel and Retailing (3:3)
Current theories and research in consumer behavior. Application of consumer behavior models to apparel, apparel-related products, and retailing through individualized research products.
Prerequisite
CRS 562 or permission of instructor

CRS 731 Special Topics in Consumer, Apparel, and Retail Studies (3:3)
Investigation of select topics specific to consumer, apparel, and retail studies.
Notes
May be repeated once for credit when topic varies.

CRS 765 College Teaching Practicum in Consumer, Apparel, and Retail Studies (3)
Supervised, structured experiences in planning, teaching, and evaluating a college level course. Professors provide guidance and mentoring of graduate students during the experience.
Prerequisite
Admission to PhD program in consumer, apparel, and retail studies and permission of instructor

CRS 781 Directed Independent Study in Consumer, Apparel, and Retail Studies (1–6)

CRS 783 Problems in Apparel (1–3)

CRS 784 Problems in Retail Marketing (1–3)

CRS 786 Readings in Apparel (1–3)

CRS 787 Readings in Retail Marketing (1–3)

CRS 790 Independent Doctoral Research (1–6)
Individual work on research problem(s) related to student’s primary area(s) of specialization. Research conducted with faculty guidance and direction. Objective: develop one or more publishable manuscript(s).
Prerequisite
STA 661, STA 662

CRS 799 Dissertation (1–12)
Notes
Required of all candidates for the Doctor of Philosophy degree. Credit may be divided over two or more semesters.

CRS 801 Thesis Extension (1–3)

CRS 802 Dissertation Extension (1–3)

CRS 803 Research Extension (1–3)

APD 545 Experimental Product Design (3:2:3)
Experimentation with a variety of materials to create apparel using both traditional and innovative methods. Emphasis on design development and originality. Investigation of various specialty markets for apparel design.
Prerequisite
Grade of C (2.0) or better in APD 444

RCS 560 Advanced Retail Buying and Planning (3:3)
An intensive analysis of marketing principles applied to the textile products industry.
Prerequisite
Grade of C (2.0) or better in RCS 261, RCS 361, RCS 362, or graduate standing

RCS 584 Advanced Retail Analysis (3:3)
Investigation of retailing from a strategic perspective. Concepts are analyzed and integrated into applied problem-solving scenarios focused on consumer needs.
Prerequisite
RCS 464 for undergraduates

RCS 662 Behavior of Soft Lines Consumers (3:3)
Study of environmental, individual, and psychological influences on behavior of consumers in the soft lines consumption process.